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Ise sweets

Ise has a strong image of "mochi", but there are also many delicious sweets.From long-established tastes to exquisite sweets that look great in photos!There are many sweets that are unique to Ise, so it is also recommended as a souvenir for visiting Ise.

Enjoy on the spot!Ise sweets

Yamamura Milk

The most popular product, Purin Soft, is a handmade "Purin" that is carefully baked at a low temperature together with the bottle, and a rich "soft serve" that uses 100% raw milk from Mie Prefecture at the same time.You can feel the taste and richness of milk, which is a taste that can only be achieved by a milk shop.Old-fashioned milk bottles and stores like schools are also retro and cute.There are stores in front of the outer shrine and in Oharaimachi.

Address: Naiku Mae Store 37-3 Ujiimazaikecho, Ise City, Mie Prefecture
   Geku Mae Store 13-6 Honmachi, Ise City, Mie Prefecture

Yamamura Milk Gakkou Naikumae store

Yamamura Milk Gakko Sotomiyamae

Kinoshita Chaen

"Ise Matcha Kinako Shiratama", which is boiled after receiving an order, is a popular product that uses homemade shiratama and 100% Okinawa brown sugar homemade honey.It goes well with the fragrant adlay soybean flour.In addition, parfaits and matcha drinks that change with the seasons are also popular.We also sell tea packs, so it's perfect as a souvenir.There is a shop in front of the outer shrine.

Address: Ho-onkan 516F 0037-1-1 Iwabuchi, Ise City, Mie Prefecture 31-1

Dandelion Chocolate Ise Sotomiya

"Ise Hot Chocolate", which is limited to the Isegaimiyamae store, is a special hot chocolate made from roasted roasted roasted green tea grown in Watarai Town, Mie Prefecture.Canelé, which is sold exclusively at the Ise Sotomiyamae store, is also recommended.A shop and cafe along the approach to Ise Sotomiya with a retro and cute red roof.The fashionable appearance is perfect for taking pictures.

Address: 20-24 Honmachi, Ise City, Mie Prefecture XNUMX-XNUMX

Honey shop Matsujiro's pavement Ise Oharaicho store

"Hanipote", which is made by coating Daigakuimo with Matsujiro's homemade honey, has a crispy surface and a moist inside, and is delicious enough to eat as many as you like.We also recommend Honey Pote Pafe and Honey Lemonade.The place where there is a honey cube (sumitsu) in the topping is truly a honey shop.There is a shop in Oharaimachi.

Address: 516 Ujinakanokiricho, Ise City, Mie Prefecture 0025-7

Tofuan Yamanaka

"Unohana Donut" made from "okara" made during the making of tofu using the water of the Isuzu River that flows through the sanctuary of Ise Jingu.The donuts carefully served in the store are attractive for their gentle taste.Not only tofu, but also healthy tofu soft made with 50% or more tofu is on sale.You will be healed by the cute picture of the signboard.There is a shop in Oharaimachi.

Address: 95 Ujinakanokiricho, Ise City, Mie Prefecture

Ise Pudding Iron Man

"Ise Print Toast" is made by soaking special bread in pudding and baking it on an iron plate.The outside is crispy and the inside is fluffy.You can enjoy it while changing the taste because it comes with fresh cream and soft serve ice cream.Right next to it, there is a "whole fruit juice shop" where you can enjoy orange juice as it is, which is also recommended.There is a shop in Oharaimachi.

Address: 516 Ujiimazaikecho, Ise City, Mie Prefecture 0024-24


Fermented sweets "Jiuqu Purin" that makes the best use of "Jiuqu" made by a long-established miso soy sauce brewer.In Ise, the rich sweetness produced by the major tamari soy sauce and sweet potatoes, and the thick mouthfeel.It is a sweet with a rich taste that is all handmade.There is a shop in Oharaimachi.

Address: 516 Ujiimazaikecho, Ise City, Mie Prefecture 0024-36

Also as a souvenir ◎ Sweets like Ise!


Baumkuchen "Jingu Sugi" with the motif of a Sugi tree spreading in the shrine area of ​​Ise Jingu.It is a product that is a condensed product of the chef's commitment to carefully bake one layer at a time, handmade one by one.With its gentle sweetness, it is no wonder that it has been loved by men and women of all ages for a long time.Small cuts are also on sale, so it is also recommended as a souvenir.There is a store in Kawasaki.

Address: 1-4-31 Kawasaki, Ise City, Mie Prefecture

Mother fruit

"Oshiraishi" is laid in the most sacred place of Jingu."Jingu Shiraishi cookie" made with that motif is an exquisite cookie with a gentle sweetness and a crispy texture.White and pretty cookies are cute and will be appreciated as souvenirs.It goes well with tea and coffee.There is a shop 5 minutes on foot from the outer shrine.

Address: 1-2-3 Okamoto, Ise City, Mie Prefecture

Mitsuhashi Panju

It is a classic snack of Isekko that combines "bread" and "manju".The palm-sized rolling shape is cute, and the contents are colorful and unique, so you get lost.The "joy set", which contains eight types of bean paste, mochi-iri grain bean paste, chestnuts, Ise tea, purple potatoes, custard, soy milk cream with uguisu beans, and seasonal products, is perfect as a souvenir.You can also eat freshly baked at the shop on the approach to Geku.

Address: 5-3 Honmachi, Ise City, Mie Prefecture XNUMX-XNUMX

Blanca Sweets Garden

"Shell Reine" in the shape of a cute Akoya pearl oyster.It is an exquisite madeleine that is crispy on the outside and moist on the inside, making the best use of locally produced materials.It seems that Ise-Shima contains not only the shape of shellfish but also natural pearl shell calcium. At the "G7 Ise-Shima Summit", it was selected as a coffee break tea confectionery.There is also a small size that is easy to distribute, so it will be great for souvenirs.There is a shop right after getting off the Asama IC.It is also available at supermarkets in Ise city and convenience stores inside stations.

Address: 4228-1, Asama-cho, Ise City, Mie Prefecture

Isuzu Seigoan

In Futami-cho, Ise, which is famous for Meotoiwa, there is a Mishiodono shrine that makes salt for the Ise Jingu from ancient times. "Futamiura Iwato no Shio Yokan" is a handmade salt yokan made from the sea of ​​Futami and carefully kneaded without adding extra additives.The salty taste is exquisite, elegant and rich.It goes well with not only tea but also coffee, shochu, and sake.There is a store in Futami.

Address: 569-35 Chaya, Futami-cho, Ise City, Mie Prefecture


The Japanese-Western eclectic "Ise Ondo Senbei", which was also liked by Emperor Showa, is a gofuru made with a unique combination of crispy Western-style senbei sandwiched with vanilla cream.The package of Ise Ondo is popular because it seems to be Ise.The shop is located in the Shindo shopping district near Iseshi station.

Address: 2-3-2 Ichinoki, Ise City, Mie Prefecture

Takeshi Nakatani Association

"Satanaka" is a cookie with the motif of Shinsen, which is also a meal of God.There are five flavors of salt, rice, sake, kelp, and brown sugar that are offered to the Kamidana.The fashionable package is also attractive, and there is no doubt that it will be praised as a souvenir.There is a store in Kawasaki.It can also be purchased at Kinoshita Tea Garden in front of the outer shrine.

Address: 2-4-4 Kawasaki, Ise City, Mie Prefecture

Ise's long-established taste

Fujiya Shougetudo Main Store

The beginning of "Rikyu Manju" was specially made when Ise tea masters invited Senke masters to Ise and held a Jingu tea ceremony in the Meiji era.A gem presented to the Emperor of the Showa and Heisei eras.It is a bun that is loved locally as a lucky charm of red and white.We also sell collaboration products with pastry shops and French restaurants, and the new taste is also popular.There is the Oharaimachi main store, the main building store along Route 23 from Matsusaka to Naiku, and the Miyamachi store about a 15-minute walk from Iseshi station.

Address: 46-1 Ujinakanokiricho, Ise City, Mie Prefecture

Haritaya Honten (播田屋本店)

"Ise Grand Shrine" was created as a confectionery when the Emperor Meiji visited Ise Jingu. "Itoin" is a mark of raw thread imported during the Muromachi period, and the pattern is burned on the rice crackers.It is a delicious gem with a nostalgic gentle and elegant sweetness, crispy and light texture.It will last for a long time, so it's perfect as a souvenir.There is a store in Kawasaki.

Address: 2-13-5 Kawasaki, Ise City, Mie Prefecture

Asahi family liquor bun manufacturing main office

"Sake Jiuqu" is a dough made by naturally fermenting rice bran without using sake or sake lees, and wrapped in homemade mashed bean paste using 100% Hokkaido azuki beans.The handmade buns are soft and chewy and have a nostalgic taste.A nice smell is overflowing outside the shop.There is a shop in front of the Futami Tourist Information Center.

Address: 107-6 Chaya, Futami-cho, Ise City, Mie Prefecture

Toraya Uiro

Toraya Uiro's "Uiro", a raw uiro specialty store founded in 12, has a light taste and elasticity.In addition to the standard uiro, there are seasonal uiro, so you can enjoy the taste of each season.In addition to the main store at the entrance of Shindo Shopping Street, there are also stores in Oharaimachi and Ujiyamada Station.

Address: Head Office 2-2-8 Miyajiri, Ise City, Mie Prefecture
   Naiku Mae Store 91 Ujinakanokiricho, Ise City, Mie Prefecture

Ise sweets map

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